Sleight of Hand

Is there a better way to sell your home?
Are % commissions the best choice?

Invisible Money

Are you spending invisible money to sell your home?
We are REALTORS® who LOVE to save your money!

 

How Does It Work?

As the name implies, our marketing efforts are directed to buyers. In order for a buyer to purchase your home, they first need to know it is available. We call this exposure. We expose your home to buyers utilizing these primary marketing avenues:

Signs

Buyers tend to drive through neighborhoods in which they are interested. A surprising number of homes sell from buyers seeing a sign.

Advertising

We advertise aggressivly in all applicable social media sites. Our properties are all on Realtor.ca and the MLS®. Buyers tend to read publications where homes are advertised. Assist 2 Sell utilizes the most effective publications. Our advertising features your home, not individual agents. We advertise to attract buyers so our ads are informative, not fluffy. Your agent will review our advertising strategy when we list your home.

Word of Mouth

Mention to someone you are selling and they might know of someone interested in buying. With a traditional office you help find the buyer, and they, most likely, will still charge you the full commission. At Assist-2-Sell, you enjoy a lower fee if you assist us in finding the buyer.

When you think about it, there are really not too many other ways to let buyers know that your home is available.

Yes! We Show Your Home!

Buyers call our office from seeing the advertising or the signs, and one of our agents will set up an appointment to show your home to the buyer.

Yes! We Negotiate the Purchase Agreement

If the buyer is interested in buying your home, we will handle the negotiating and all the paperwork.

Yes! We Oversee the Closing Process.

There are many details involved that require expert attention once the purchase agreement is accepted. Our agents work the same as traditional agents to assure that everything that needs to be done, gets done. This includes working with the lender, appraiser, inspectors and lawyers.

And, of Course, We Only Get Paid for Results!

If we don't sell your home, you don't owe us anything. We have confidence and a proven success record. We don't charge up-front fees, and there are no hidden costs.

Our Flat Fee Program

Listing Choices
With Assist 2 Sell

We implement an aggressive marketing campaign designed to read active home buyers. We advertise your property on MLS®  realtor.ca We create a Virtual Tour of your property, and market to  buyers through an interactive single property website featuring your property as well as interactive online flyers. We’ll distribute these virtual tours, single property site and interactive flyers through all main social media networks such as Facebook, LinkedIn, YouTube, Twitter, Pinterest and Kijiji.

We’ll also post attractive “For Sale” sign on your property, create beautifully hand crafted feature and amenities flyers both electronic and paper to entice buyers to take action on your property.

Market Update

Assist 2 Sell would be pleased to send you detailed information about what homes have sold for in your neighbourhood. We can interpret this data for you to help you determine if the time is right for you to sell your property or whether or not a particular neighbourhood is the right one in which to purchase a new home.

Market Updates Would Include

- Selling prices of homes in your area
- Market times of homes in your area
- What homes in your market place are listed for

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What's My Home Worth?

Determining the Market Value of Your Home

Now that you have made the decision to sell your home, it is time to determine its asking price. Since the procedure by which it is calculated can be somewhat complex, you will want to seek the guidance of a trained professional – your REALTOR®. Should you price your home too low, you could potentially cheat yourself out of thousands of dollars. Conversely, if you price your home too high, potential buyers will bypass it in favor of something more reasonably priced. Leaving your home on the market for too long could have the adverse effect of giving it an unfavorable reputation. The object is to choose a price that is neither too high, nor too low. The asking price should be both accurate, given its market value, and fair. Your REALTOR® is familiar with the market and all of its changes. Take advantage of their knowledge and expertise.

What is Market Value?

Market value is the highest price that a willing buyer and seller, not under any compulsion or outside pressure, agree upon. Determined by outside influences, such as social and political factors, as well as the economy, market value is the price that your home should sell for in the current market. Your home’s fair market value depends on a number of other factors including, how it was built, its location, the condition it is in, the size of both the house and the property it sits on, as well as the price of other similar homes that have recently sold in your neighborhood. The price you choose will also be determined by the tempo of the market, the public’s confidence in the current economy, and competition within the market. Ultimately, the market will determine the value of your home, not you, making the services of a trained professional who understands it and all of its complexities all the more worthwhile. Don’t hesitate to ask your REALTOR® any questions you may have – their knowledge could save you thousands of dollars.

Don't Be Afraid

It's a good thing Assist 2 Sell knows whose stack is whose! We are REALTORS® who LOVE to save your money!

Am I Priced to Sell?

Attracting buyers is the name of the game. As a seller, you have two goals.

- To get the most money possible.

- To sell as quickly as you can.

Be realistic. Price is the number one factor that most home buyers use in determining which homes to view. Although the price is set by you, the seller, the value of the home is determined by the buyer. Don't allow your enthusiasm to affect your judgment and lead to overpricing - a mistake you can't afford to make.

Here are some factors to consider - recommended by experienced residential specialists - to help you sell your home. This information is not all-inclusive and does not replace the expertise provided by a Qualified Real Estate Professional.

What Affects Your Asking Price?

- Urgency. How quickly must you sell?

- Competition. Are there just a few or many homes available in your price category and area?

- Available Financing. Does your home come with an assumable loan that is below today's rate? What are the current home loan interest rates? What financing alternatives are available for your home and area?

- Competitive Market Analysis. Do you know what similar homes in the area sold for within the last six months?

- Expenses. What are your selling costs?

What Happens to an Overpriced House?

- You'll Help Sell the Competition. The "correctly priced" homes look even better if yours is overpriced. Most buyers are competitive shoppers.

- Your Home Will Stay on the Market a Long Time. Did you know that 80% of your potential buyers will see your house in the first four to six weeks? If you don't sell them then, it takes approximately three months to replace them with an equal number of newcomers.

- You'll Lose Market Interest and Qualified Buyers. Serious buyers use the value, quality and price of similar properties as deciding factors.

- A Negative Impression is Created. People will wonder why your house is still on the market - they'll believe something is wrong with your home.

- You (The Seller) Would Lose Money. You may have to make extra mortgage payments as well as incur taxes, insurance and unplanned maintenance costs.

- You (The Seller) May Have to Accept Less Money. Studies show that the longer a house is on the market, the greater the discount off the list price. Often a seller will accept less than fair market value in order to sell because of an approaching deadline.

- There is the Potential for Appraisal Problems. The appraiser from your buyer's lending institution must agree that the home is worth the asking price. If the appraiser believes the price is inflated, the loan may not be approved.

What Doesn't Affect Your Asking Price?

- Original Cost. Your price is determined by today's market.

- Investment in Improvements. Potential buyers will evaluate you home (i.e. wallpaper and carpet) and may include the costs to remove or replace in their offer.

- The Cost to Build Your Home Today. A replacement value is determined for insurance purposes only.

- Personal Attachment. Prudent buyers purchase based on their emotions, not yours.

- Neighbor's Claims. Don't listen to what your neighbors tell you is the fair market value for your home. Other homes in your neighborhood may not be as similar as you think. Also the terms accepted by both the buyer and seller greatly affect the sale price.

Look To a Qualified Real Estate Professional When You Need Answers Fast.

As you can see, there are a multitude of factors that determine the asking price of your home. Finding this price yourself can be a long and difficult task. That is why thousands of satisfied homeowners, like yourself, turn to a residential specialist. A residential specialist has the tools necessary to compute the fair market value of your house quickly and accurately while allowing for personal considerations (such as the date by which you must sell). Your residential specialist can also confidently answer your questions about listing, pricing and showing.

A residential specialist's goals are the same as yours

- To get you the most money possible.

- To sell your home as quickly as you can.

- To make selling your home a pleasant and profitable experience for you.

When You Want to Price Your Home to SELL FAST, Turn to a Qualified Real Estate Professional!

 
 
 
 
Affiliations
Assist 2 Sell HomeWorks Realty